If The Shoe Fits

The beloved Carrie Bradshaw, or as she is properly know Sarah Jessica Parker, is breaking into the footwear industry with her debut shoe collection. As one of the faces to the Garnier Nutrisse hair products campaigns, Sarah Jessica Parker also has two fragrance lines as well as a clothing line called “Bitten”, and is now expanding her brand to footwear.
The Ohio native, actress, and style icon walked Gayle King through her new shoe collection during an interview for the February issue of O, The Oprah Magazine. SJP by Sarah Jessica Parker will be debuted exclusively at Nordstrom.  The collection includes both heels and flats offered in feminine and sophisticated styles. 
Parker recalls growing up, her family was always on a tight budget; she says, “We didn’t even have two nickels to rub together.” However, her mother always made sure she and her sister appeared put-together by wearing ironed ribbons in their hair everyday.  This budget consciousness played a role in the development of Parker’s shoe collection with simple names and styles such as “Maud” and “Tanny.
        During her interview with King, Parker says her collection was “insipid by the single soul and love of color.” She wants women to utilize colored shoes as neutrals in their wardrobe, which isn’t very typical.  Parker says, “That was one of the many reasons I loved playing Carrie Bradshaw, because style rules didn’t seem to apply to her.” Parker explains that she simply likes to wear what she likes rather than what she feels is expected of her. Therefore, the SJP collection contains shoes in bold shiny colors, such as the “Annie” shoe in a green color Parker calls asparagus.
The SJP collection by Sarah Jessica Parker hits Nordstrom stores February 28, 2014. Sarah Jessica Parker will be presenting her line in person at the following Nordstrom stores and locations;
·      February 28-March 2 – Pop-Up Shop, New York City
·      March 5 – Nordstrom Flagship, Seattle
·      March 6 – The Grove, Los Angeles
·      March 7 – Michigan Avenue, Chicago
·      March 8 – Aventura, Miami
·      March 9 – NorthPark Center, Dallas


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